MCS 480 - Producing a Media Campaign (3)

This hands-on course provides students the opportunity to work as a team implementing and maintaining a media campaign for a class client. Students will develop the skills required to build a well-planned and effective campaign with multimedia publications across several communication platforms (like website, Instagram, email newsletters, etc.). Class will focus on creating a semester-long communication plan and producing content for the media campaign. Projects may include writing, web, social media, video, photography, and print. This course is repeatable for credit. Students may complete a maximum of 6 credits. Recommended Preparation: MCS 101 and one other production-based course.

Grading: Graded
Course ID: 103104
Consent: Instructor Consent Required
Components: Seminar
Typically Offered: Offered Fall and Spring

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